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Listing Labs

AirNinja Case Study - Premium Clone
Case Study

AirNinja

Stick It To Stink!

How Listing Labs took a natural odor-eliminator brand from low visibility and minimal sales to a thriving, high-converting Amazon presence — with over 340% revenue growth in under 6 months.

Category
Home & Kitchen
Marketplace
Amazon US
Engagement
6 Months
Service Type
Full Service

340%

Revenue Growth

18.5%

Conversion Rate

72%

Organic Sales Share

<22%

ACOS Maintained

The Brand

AirNinja is a natural odor-elimination brand specializing in activated carbon peel-and-stick deodorizer patches.

The Situation

Innovative products and a memorable brand identity but low Amazon visibility and weak conversion performance.

What Was Holding AirNinja Back

Key issues preventing growth and discoverability.

1

Poor Keyword Indexing

2

Weak Product Imagery

3

No A+ Content

4

Unfocused PPC Spending

5

Low Conversion Rate

6

No Cross-Sell Strategy

The Transformation in Numbers

Before Listing Labs

Revenue ~$2,800
Conversion 6.2%
Sessions 1,400
Rank Page 5+
ACOS 45%+

After Listing Labs (6 Months)

Revenue ~$12,300
Conversion 18.5%
Sessions 7,800
Rank Page 1 Top 10
ACOS 21.5%

What Listing Labs Delivered

01 Listing SEO & Copy Overhaul
02 Product Image Strategy
03 A+ Content & Brand Story
04 PPC Architecture & Management
05 Cross-Sell & Catalog Strategy
06 Review & Social Proof Strategy

The 6-Month Roadmap

Phase 1

Foundation — Listing Rebuild & A+ Content


Phase 2

Acceleration — PPC Restructure & Traffic Growth


Phase 3

Scale — Page 1 Rankings & Organic Dominance

AirNinja's Amazon Transformation

340%

Revenue Growth in 6 Months

3x

Conversion Rate Improvement

8x

Indexed Keywords Growth

Listing Optimization & SEO
Product Image Design
A+ Content Design
Brand Story Creation
PPC Campaign Management
Catalog & Cross-Sell Strategy

Listing Labs didn't just optimize our listings — they brought our brand to life on Amazon.

— AirNinja and Listing Labs

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